LASSENS – NATURAL FOODS & VITAMINS

Kiwi to the Rescue!

King of Kiwi, that is! Glenn was on a quest — a quest to create a healthy, convenient, and shelf-stable drink. He loves juices, but the sugar level is high. He also hates the sugar spike that goes with drinking fruit juices, which always ends with a crash. He didn’t have to look far, since

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Rock Front Ranch

You Won’t Find Purer Honey! It was a lovely summer day when we drove up the canyon above Santa Maria to visit Alisha of Rock Front Ranch. We were there to see her beekeeping operation, as well as her Jujube orchards. The Cuyama Valley is famous for its rich soil and agricultural productivity. Alisha and

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Aura Cacia Essential Oils

Not a Newcomer to the Industry! Urbana, Iowa was the place and 1982 was the time. The Essential Oil Company Aura Cacia was begun to provide natural and organic personal care products. They believed in using only 100% pure essential oils in their products, and the Natural Products Industry took notice. After several years of

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Earth Mama

Earth Mama® Makes effective, natural herbal care for the whole journey of motherhood: pregnancy, postpartum, breastfeeding, baby care. Combines generations of women’s wisdom with traditional plant medicine to formulate certified organic herbal tea, soaps, balms, lotions, soothing sprays, and the first Non-GMO Project Verified nursing cream. Effectively supports the miraculous wonders and common indignities of

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From Yogurt to Probiotics — Natren is the Pioneer!

If you know the words “Yogurt” and “Probiotics,” you have the folks at Natren to thank. Natasha Trenev’s father was the Official Food Supplier to the King of Yugoslavia, Peter the II, in the late 1930s and early 1940s. But in 1941, after the fall of the Yugoslavian monarchy, the family fled to Vienna. They

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Our Branded Honey helps to Save the Bees

Colony Collapse Disorder Bees have had quite a hard time for a while. For about a decade, they’ve been dying off at an alarming rate. In 2006, beekeepers reported that they were losing between 30-90% of their hives over the winter. What was so alarming was that up to 50% of those hive losses were

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Lassen's Loves Our Producers!

These are some of our Anniversary Celebration Sponsors! CAL-ORGANICS Starting with a quarter acre of lettuce back in 1984 and an idea of doing things differently, Danny Duncan formed Cal-Organic Farms. More than three decades later, we have taken the business to include approximately 60 different year-round and seasonal vegetable and fruit items. Today the

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Cage Free, and the Living is Easy!

Chino Valley Ranchers Organic Eggs   Chris Nichols went off and did his own thing for a few years, but his grandfather’s business drew him back. Now he leads the crew at Chino Valley Ranch, where Organic is in their DNA. Some of us at Lassen’s got to drive out to see Chris and his

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Apple Cider Vinegar and the Common Uses

You’ve probably already heard, but Apple Cider Vinegar can be a healthy part of so many areas of your life! From cleaning to health, ACV is one of those “go-to” items you should always have on your shelf. Let’s start with cleaning. Vinegar is one of the most versatile all-purpose cleaners around. Mix 1 part

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These Berries Are Candy Without the Guilt!

Chas Blueberries Lassen’s has found a wonderful local blueberry grower right here in our back yard! And last week I got to tour their farm on the Oxnard Plain! Born in Hawthorn to a farming family, Chas grew up down dirt roads and in the midst of acres of tomato plants. He  started farming in

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Introducing Waterhill Naturals and Organics

OUR PROMISE OUR GOODNESS GOES BACK TO THE TURN OF THE CENTURY. WE’RE TALKING TWO TURNS AGO. HOW IT ALL STARTED The year was 1913. Jean Demakes had just emigrated from Greece to join her husband Thomas in the United States. And the foundation for a family business was inspired by four little words: “I can

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Puremedy

A lot of origin stories go back a few years or even a few decades. But when I visited Joni from Puremedy at her office and production facility in Westlake Village, I learned a totally different kind of story. In 1865, Joni’s great grandfather, Joseph Piquette, was a toddler in Quebec, Canada. He suffered a

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